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02.13.09 AppSense Offers VARs More Support  By Mike Sachoff AppSense, a provider of user environment management solutions for the enterprise, has announced the addition of six U.S. channel partners, expanding its base of strategic resellers who sell its profiling and personalization solutions. The company also launched ChannelSense, a new program designed to provide partners with enhanced technical and sales support for AppSense. The ChannelSense program provides AppSense VARs with more resources in education, marketing and technical support, as well as enhanced marketing and sales tools.
One tool is the ChannelSense ROI Analyzer that helps partners determine how much customers can save using AppSense solutions and at what point their investment pays off. Customers usually find that AppSense Environment Manager pays for itself within a few months. "The channel has always been a critical part of AppSense's go-to-market strategy. Now with ChannelSense, we're dedicating even more resources to help our partners expand their customer base and realize greater success," said Tony Clarke, VP of Worldwide Sales for AppSense. "These partners recognize that, in order to remain successful, they must provide customers with both tangible ways to reduce costs now and a means to take advantage of the additional savings and flexibility possible by incorporating user personalization into their environments." About the Author: Mike is a staff writer for WebProNews. Visit WebProNews for the latest ebusiness news. |
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