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03.06.09

Sendio Offers Additional Resources For VARs

By Mike Sachoff

Email security company, Sendio has announced it
has restructured it partner program to provide additional benefits to value-added resellers and distributors.

The new Sendio Partners Program is aimed at supporting the company's partner's efforts to grow their business by providing them with the resources they need to market Sendio's Email Security Platform.

Sendio has introduced three new tiers of membership, Platinum, Gold and Silver. All members receive a range of marketing- related benefits, including lead generation, joint webinars, direct mail, co-op event marketing opportunities and sales collateral.

Platinum members receive benefits including engineering support, complimentary deployment support, quarterly onsite visits and a seat on the Partners Advisory Board.

Sendio says because of the economy, business are faced with security challenges caused by botnets, viruses and email hoaxes that require more safeguards. To meet the demand for increased email security, the company offers a value proposition to its channel partners via its Recurring Sendio Value Proposition (RSVP). RSVP offers program members with full commission on all customer renewals for the life of the customer.

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"With the expansion of our current set of partner benefits, we are renewing our focus on growing our channel and creating new business opportunities for our partners," said Kevin Bowyer, CEO of Sendio.

"With a 97 percent renewal rate, it's apparent that ESP is a viable solution to enterprise spam challenges, and we want to extend this market opportunity to our current and new channel partners. Our primary goal, moving forward, is supporting our partners and providing them with everything they need for long-term success."

About the Author:
Mike is a staff writer for WebProNews. Visit WebProNews for the latest ebusiness news.

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