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G5 Becomes An Authorized Reseller For Google AdWords
By Manoj Jasra
Expert Author
Article Date: 2008-07-11
G5 Search Marketing Inc., announced last month that they have formed a strategic alliance with Google to become an authorized reseller of Google's AdWords advertising program.
By delivering relevant ads when users search online for specific products and services, AdWords enables businesses to use the web to find new customers. Integrating AdWords into the G5 Local Advertising Platform empowers G5 to help local businesses efficiently tap into the power and reach of the Google AdWords online advertising platform.
 G5 gives business owners visibility into the precise local advertising efforts that attract the most profitable customers. As the $100 billion local advertising industry shifts online, it is increasingly important to make targeted advertising decisions. G5 gives local businesses a range of options by offering full-service AdWords account management - from account setup and activation to maintenance, optimization and, most importantly, measurement.
AdWords is a cost effective, efficient way for businesses of all sizes to advertise their products and services at exactly the time their customers are looking for them. Using the cost-per-click (CPC) model, businesses can select and bid on keywords related to what they are selling, and pay only when an interested user clicks on their ad. Advanced targeting options, customizable ads and detailed reporting enable advertisers to evaluate the benefits and performance of their cost-per-click advertising efforts. More information is available at www.adwords.google.com.
G5 offers local businesses solutions for their advertising efforts through a robust platform that includes a full online suite of solutions. Included in this platform is a measurement tool that can effectively measure the best return on ad spend across any and all media types.
"This relationship provides for an exceptionally important addition to our unique platform," Said Hobin. "We can now offer local and regional businesses an all-in-one platform that includes not only AdWords pay-per-click advertising, but also Local Maps Optimization, Organic Search and, most importantly, measurement for their advertising across all media." Comments
About the Author:
Manoj Jasra is an online marketing veteran of almost 10 years who specializes in analytics, social/search strategy and mobile marketing. Manoj is currently a Sr. Strategist at one of Canada’s largest Telecommunications Companies, Shaw Communications Inc., where he leads Social Media, SEO, PPC and Web Analytics strategies. Manoj first started in the search marketing industry with Enquiro Search Solutions, where he spearheaded web analytics, SEO Training and the development of cutting edge search marketing solutions for clients.
Manoj is a Professional Speaker having participated at events such as Emetrics, Web Analytics Xchange, WebTrends’ Engage, Internet Marketing Conference, Social Media Innovation Summit and Search Engine Strategies. He authors Web Analytics World (a top 100 Online Marketing Blog) and consults through his firm Jasra Inc.
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